Introduction
Channel Senders define the specific sender identities used to send communications through your configured channel accounts. For email communications, this represents the “From” address that recipients will see. Please see the API Reference here for more information.Structure
A channel sender consists of:- Status: Can be either
active
ordeactivated
- Business ID: Links the sender to a specific tenant
- Channel Account ID: References the channel account this sender belongs to
- Channel Sender Type: Can be either
broadcast
ortransactional
. See Channel Sender Types for more information. - Channel Sender Metadata: Contains sender-specific configuration details. See Sender Metadata for more information.
Channel Sender Types
Broadcast
Used for marketing and promotional communications. These senders should be used for:- Newsletter campaigns
- Marketing announcements
- Promotional offers
- General updates
Transactional
Used for business-critical and user-specific communications. These senders should be used for:- Account notifications
- Booking confirmations
- Payment receipts
- System alerts
Sender Metadata
Email Sender
For email senders, the following configuration is required:- Type:
email
orsms
- User Part: The local part of the email address (e.g., if you want
marketing@yourdomain.com
, specifymarketing
) - Reply To: The email address to use for replies. This is optional and defaults to the email address used to create the sender.
- From: The phone number to send SMS messages from (e.g.
+18669728388
) - Message Service SID: (Optional) Alternatively, you can specify a Twilio Message Service SID to send SMS messages from
- Friendly Name: (Optional) A display name for the sender