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User Experience for Acquire

When your users navigate to the embedded Reach UI, they will be prompted to create advertising campaigns if they want to grow their business through digital ads. Once they opt-in, they will go through the following steps:
1

Connecting Ad Platform Accounts

Your tenants will need to connect their Google & Meta accounts where the ads will be created. They will need to have a payment method on file with the Ads platforms.
2

Customizing Location Targeting & Budget

Confirm the geographic areas shared with Reach and define what locations should be included in the target audience. Then set the budget that should be allocated towards the created campaigns.
3

Embedding the Attribution Snippet

If your tenants have their own landing pages or contact forms not owned by your platform, they’ll be prompted to add our code snippet to those systems. This helps use as much first-party data as possible to minimize gaps in attribution.
4

Launch Campaign & View Results

After a brief review period, the campaign goes live with continuous optimization handled by our system to maximize return on investment. The metrics — powered by a deep integration to the transaction data — give a detailed picture of campaign performance.

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Integrating Acquire into your Platform

Implementing Acquire for your tenants requires three main technical steps:
1

Embed the Reach UI into your Application

Decide how you want to expose Reach to your users. We support both IFrame and React Component options that give you control to match the look-and-feel of your platform. With the help of a shared secret, we allow you to automatically authenticate your users so they do not need to separately log into Reach. See the Embeddable UI section for more details.
2

Integrate the Attribution Snippet

Only relevant if you own and host any contact forms, scheduling widgets, or booking pages. You will need to load the Reach attribution snippet and use the createIdentification API to tell Reach when a visitor has identified themselves. See the Attribution & Tracking section for more details.
3

Sync Transaction Data

Share the customer identifiers (phone, email, etc.) and transaction data (orders, bookings, memberships, etc.) so that Reach can make the connection between visitors and revenue. See the Data Sharing section for more details.